The Global Expansion of % Arabica Coffee

% Arabica, the renowned coffee company known for its premium coffee varieties, has recently opened its first store in Mexico, marking its presence in the 25th country worldwide. The company, founded by Kenneth Shoji in 2013, has quickly gained a loyal following for its exceptional coffee quality and simple yet timeless store design. With a focus on sourcing the finest coffee beans from small farms and offering a range of unique blends and single-origin beans, % Arabica has become a global coffee giant with 192 stores scattered across North America, Asia, Europe, and the Middle East.

Kenneth Shoji’s journey to establishing % Arabica started with a simple desire for an amazing cup of coffee every day. He borrowed money to purchase a coffee farm in Hawaii, ventured into green bean trading, exported Japanese coffee roasting machines, and eventually became a distributor for Slayer. Drawing from his experiences in the coffee industry, Shoji launched % Arabica with a vision to grow the brand across the world. His motto, „See the World Through Coffee,“ reflects his ambition to create a sustainable global brand with curated selections and locations, deviating from the rapid growth trend prevalent in the business world.

Shoji’s commitment to building a timeless and long-lasting coffee brand is evident in his approach to expanding % Arabica. He aims to carefully grow the brand and pass it on to future generations, emphasizing the importance of maintaining quality and authenticity in the face of commercial pressures. % Arabica’s debut in Mexico City, situated within the prestigious Condesa DF Hotel, highlights the brand’s dedication to blending Japan’s legacy with the local culture. The store offers a meticulously curated menu of coffee options, ranging from espresso-based drinks to specialty lattes, drip coffees, and matcha, all served in an elegant and minimalist space with a Japanese-inspired atmosphere reminiscent of Kyoto.

Every % Arabica store worldwide stocks a variety of premium green coffee beans that are custom roasted in-house using state-of-the-art Japanese coffee roasters. This commitment to freshness and quality ensures that each customer receives a perfect, fragrant bag of coffee tailored to their preferences in just five minutes. The brand’s foray into Mexico City has been well-received by locals and visitors, who appreciate the rich cultural tapestry created by % Arabica’s fusion of Japanese heritage and vibrant local traditions.

% Arabica’s expansion into Mexico City signifies a significant milestone in the company’s global journey. With a focus on authenticity, quality, and sustainability, % Arabica continues to redefine the coffee experience for customers around the world, offering a taste of premium coffee intertwined with diverse cultural influences. As the brand continues to grow, its commitment to preserving its legacy and values remains steadfast, setting it apart in an increasingly competitive coffee market.

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